Blue Bottle Coffee in Brooklyn Raises Brewing to a Science

The New York Times   By Oliver Strand

While the coffee bar will start at full steam, the roaster, one of a growing number in New York, will begin slowly, with only five or so different types of coffee at first. (Around 15 are roasted in Oakland.) As production increases, Mr. Freeman wants the New York coffee to be suggestive of San Francisco.

read more here